GoogleTips for AdWords Internet Traffic

AdWords Internet-Traffic Googletips for Web Site Traffic

Back to the nagging question: How do you create internet-traffic?

Search engines are a good way to bring free traffic to your website -and while I've been teaching business owners like you, how to use Googletips to bring in truckloads of free search engine internet-traffic for several years now, the problem with this method is that it takes time to rank highly in Google and other internet-traffic search engines.

We all only have a limited amount of time. The challenge here is to create an internet-traffic moneymaking machine that attracts prospects, reels them in, and converts them into customers and repeats the process all over again. Think of it as a revolving door - prospects just keep coming to your website and keep going out as happy customers

The Googletips news is that there already is such a system for bringing in internet-traffic - pay per click advertising (PPC). I'll be talking exclusively about how you can use PPC advertising via Google AdWords, to drive internet-traffic to your website and convert that internet-traffic into customers.

The bad news is that 95 percent of internet-traffic PPC advertisers end up throwing several hundred bucks down the hole before they even begin to understand Googletips and how pay-per-click works. What's more, there are many business owners who, after being burned to the tune of several thousands of dollars trying to get more internet-traffic, give up on PPC advertising because they don't get how it works.

Imagine the pain of giving up a marketing opportunity like that, just because you were so frustrated that nothing was working.

What I've done here is I've broken internet-traffic AdWords PPC advertising down for you in simple terms -and as you will see in this chapter and the next, I'll be taking you by the hand and cutting through all the mystery that surrounds AdWords (my ad network of choice) and pay-per-click marketing to obtain internet-traffic.

Pay Per Click Advertising in Plain English

Perry Marshall, in his Guide to Google AdWords, says this about PPC advertising:

"[It] is about getting in front of people who are looking for what you sell right this moment and get them to respond."

You have the ability to reach your internet-traffic targeted website traffic market instantly, and get them to make a decision on your product/service.

It takes just 10 minutes for you to set up an ad campaign for internet-traffic in Google AdWords -and immediately after your ad is ready, it will start bringing in internet-traffic to your websites. No matter what you're selling, you have a chance, in 10 minutes, to start making sales using Google AdWords.

What other internet-traffic advertising platform let's you make a sale that fast?

Better question -how can YOU use this Google AdWords speed (of getting an idea to the market and testing it almost instantly) to your advantage?

The biggest advantage of Google AdWords PPC advertising for web site traffic is that you can test new business ideas quickly and cheaply by running an ad campaign for a few hours and monitoring its results. This alone can save you thousands (if not hundreds of thousands) of dollars in advertising and product creation - but only if you do it right (I'll show you how to in the next 6 chapters).

Pay-per-click advertising operates on two simple premises:

You pay only for visitors that come to your site (no upfront costs -every "click" while being an expense is also a chance for you to convert that visitor into a customer). You pay a certain amount "per click" on your ad. If nobody clicks on your ad, you don't pay a dime... and also get no visitors. The goal is to get many TARGETED visitors using AdWords, while paying as little as possible per click.

Your targeted website traffic ads are displayed in the search engines according to what people are searching / looking for. (i.e. if someone searches for "Googletips" and you're bidding on the term "Googletips", your ad will be displayed when someone searches for that phrase.)

There are two major PPC ad engines:

1. Google AdWords

2. Yahoo Search Marketing (formerly Overture).

While they are both very effective in pulling in internet-traffic, I exclusively use Google AdWords (and I'll explain why in just a minute).

Having said that, I don't discourage you from using YSM. In certain niche markets the YSM network is still not hyper-saturated (unlike AdWords, where the competition is higher) and you may be able to realize serious short-term gains in web site traffic if you play the PPC game right.

What I would discourage you from is to using a PPC ad network other than AdWords or YSM. Beyond these two the situation is pretty bleak with poor internet-traffic quality, click fraud and lack of a sizeable user base; all contributing to an abject failure.

5 Reasons why you should be using Google AdWords

Reason 1: The Google internet-traffic audience / user base has traditionally catered to technical audiences and more importantly, to Internet savvy users.

The kind of users who are comfortable with buying online . Isn't that what you have been searching (and wishing) for?

These users (the tech-savvy, buying kind) are more likely to use Google than Yahoo or MSN).

Reason 2: Google AdWords delivers instant results - you can have your Google AdWords ad campaign up and running in 10 minutes flat. Compared to this Yahoo can take anywhere from 2 to 5 days while they manually review ads.

Reason 3: With AdWords, you can go target your prospects geographically down to countries, states and cities. This is a great advantage for businesses selling hard goods or services -they would prefer local prospects as opposed to someone half way across the world.

Reason 4: My favorite quality about Google AdWords is that it rewards good ad performance that is, for an ad that converts (clicks/impressions percentage) exceptionally well (high click-through-rate (CTR)), your Google AdWords ad will get better ad placement as well as better pricing. Google wants to display the most relevant ads for the user. So... it makes perfect sense that YOU will pay less per click, the higher the click through rate of your ad is.

Note: Click-through rate is simply the percentage that internet-traffic users click on your ad. For example, if 100 users saw your ad, and 2 people clicked your Google AdWords ad to visit your website, your click-through rate would be 2% (2/100).

Reason 5: Your competition cannot see the exact amount you're bidding for your keywords or the CTR your ads are getting - a distinct tactical advantage that Yahoo lacks.

Basically, your competition will NEVER be able to tell how you are marketing your product, unless they use a trick I'm going to show you later. So, they won't be able to copy off of your marketing and steal your prospects.

Bottom line -bringing instant internet-traffic to your websites and converting those prospects into satisfied customers is a much better option than waiting around for your search engine rankings to.

And, in my opinion, Google AdWords is the only web site traffic game in town when it comes to PPC advertising.

In the next chapter, I'll sit with you and take you through the entire process of creating an ad campaign through Google AdWords. I'll take you from start to finish - from picking your keywords to creating an account to writing an ad to making it go live -and we'll do it in less than 10 minutes.

Free download of AdWords Internet-Traffic Googletips for Web Site Traffic complete course for more web site traffic, “Yes, Sign Me Up” and I will send you my free download link. You will be quickly making more money by getting more internet-traffic customers using Google AdWords profitably. Dominate and destroy your AdWords competition.

Keyword Elite Free Download Fool Proof Success Blueprint

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Keyword Elite – Keyword Research Tool

Once you've decided on a topic (using Keyword Elite to evaluate it), it's time to build a list.

There is a lot of debate around the size of a keyword list. Some people say that building a keyword list of around 200-500 search terms is enough because once you go beyond that number, the keywords become too obscure to matter anyway and that your top 100 or so keywords can cover for them.

I tend to disagree, for two reasons:
Big keyword lists can provide you with a lot of ideas / topics for fresh content
even those obscure terms that get only 1 search a day can have an article written
around it, and once that is posted on your website, it will get read by your visitors.

In such cases, the following formula works:

More content = more page-views = more chances for the visitor to click on
your ads = more AdSense revenue

More keywords also mean that you have more options for your PPC
campaigns. By targeting the obscure terms, you will have a good chance of your
ad being at the top for dirt-cheap costs, and again, the same formula (albeit with a
twist) applies.

So, I would suggest that you go after huge keyword lists, but for the sake of clarity you should learn to split them up into mini-keyword lists (categorized by sub-topics).
Let's look at how you can use Keyword Elite to create huge keyword lists. This is actually quite a straightforward process, so I'll walk you through it quickly.

I'm going to assume that you already have Keyword Elite running. I'm also using the Ask.com option.

Here you can set your details through the preferences screen by going through the following process:
Select project #2
Enter the topic
Select Ask.com or whatever method you prefer.

Then slide the slider up to around 5,000. That's typically the number I shoot for.

I have used the Keyword Elite software every day for a long time now, and it really helps me to find great ideas for new websites.

To learn more about how to use Keyword Elite software, you may download for free the
Keyword Elite Fool Proof Success Blueprint.